Your digital spend keeps rising.
Your growth doesn't.
If you're a B2B business between $10M and $100M, the problem usually isn't the budget. It's that nobody senior is accountable for making it all add up.
I've spent 20 years doing that job from inside the leadership team — including roles at Bureau van Dijk, Solidatus and Third Bridge. Quokka is that leadership on a fractional basis, for as long as you need it.
Is your digital strategy fuelling growth or holding you back?
The problem
Most growing B2B SaaS companies and professional services firms reach a point where digital has outgrown "the marketing manager looks after it" — but a full-time Chief Digital Officer isn't justified yet, or isn't the right first move.
In the meantime, digital investment often doesn't translate into growth, AI adoption stalls at the "should we be doing something?" stage, and there's no one senior enough in the room to make the call.
That's the gap Quokka fills.
What I do
Three ways to work together, depending on what you need right now:
Digital Growth Roadmap - A fixed-fee, 90 day engagement to get clarity on where digital is falling short and a concrete plan to fix it. From $5K AUD.
Fractional Chief Digital Officer/Head of Digital - Ongoing, 1–3 days a week of senior digital leadership: strategy, AI adoption, customer experience, martech, vendor management, team coaching.
Transformation Delivery - Hands-on leadership to actually deliver an agreed roadmap, not just advise on it.
Free download: Your guide to digital spend leaks
Your digital spend keeps rising. Your growth doesn't.
Most Australian B2B businesses between $10M and $100M are not underspending on digital. They are spending a sensible amount, on roughly the right things, and getting very little back that anybody in the room can actually point to. Download my free guide to the five biggest leaks in an SME B2B digital budget, and how to find yours in an afternoon.
"Megan consistently showcases her sound understanding of marketing technology, and a profound ability to grasp and implement complex concepts with finesse."